Data Interpretation

Detailed Solution

98. Step 1 – calculate the 2010 total marketing budget for each Brand
300 + 410 + 260 + 300 + 365 = 1635
Step 2 – calculate the 2011 total marketing budget for each Brand
225 + 275 + 175 + 210 + 250 = 1135
Step 3 – calculate cut
2011 marketing budget – 2010 marketing budget = 1635 – 1135 = 500
So the correct answer is (C), 500

99. Step 1 - Calculate the % cut for each branch:
Brand A = 75/300 x 100% = 25%
Brand B = 135/410 x100% = 32.9%
Brand C = 85/260 x 100% = 32.7%
Brand D = 90/300 x 100% = 30%
Brand E = 115/365 x 100% = 31.5%
So the correct answer is (B), Brand B

100. Step 1 - Calculate the % cut for each Brand. If you still have your notes from the previous question you can re-use those to save time:
Brand A = 75/300 x 100% = 25%
Brand B = 135/410 x100% = 32.9%
Brand C = 85/260 x 100% = 32.7%
Brand D = 90/300 x 100% = 30%
Brand E = 115/365 x 100% = 31.5%
Step 2 – calculate mean reduction.
(25 + 32.9 + 32.7 + 30 + 31.5)/5 = 30.42%
Step 3 – calculate answer to 1 decimal place 30.4%
So the correct answer is (A), 30.4%

101. Step 1 – calculate the percentage reduction in Marketing Budget for each Brand.
Brand A: 225 / 300 = 25% reduction
Brand D: 210 / 300 = 30% reduction
Step 2 – calculate the 2011 number of staff for Brand A 120 x 0.75% = 90
Step 3 – calculate the 2011 number of staff for Brand D 120 x 3 x 0.7 = 252
So the correct answer is (C), 90 (Brand A); 252 (Brand D)

102. Step 1 – calculate the 2012 marketing budget
2011 marketing budget (from previous question) = 1135 (€10,000s)
2012 marketing budget = €11.35 million x 75% = €8.5125 million
Step 2 – convert into £ 8,512,500 / 1.2 = £7.094 million
Step 3 – put answer into the nearest £100,000
£7.1 million
So the correct answer is (D), £7.1 million

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