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Analytical Ability

182. Sajitha: Sales of Lodgewood's specialty microbrew beers increased steadily from 2000 to 2002. The rise in sales was probably due in large part to the new label and ads developed by their advertising firm, which played up the microbrewery's local history.

Kyle: There must be another explanation: The data you cite show the rise in sales started in early 2000. Yet the company's new advertising campaign did not go into effect until September of that year.

Which of the following, if true, would most seriously weaken the force of the objection that Kyle presents to Sajitha's explanation?

(a) Beer buyers surveyed in 2001 cited the advertising campaign as the primary reason they became aware of Lodgewood's offerings.
(b) A nationwide beer distributor stopped placing two other specialty microbrew brands in stores in 2000.
(c) Lodgewood's new label was the main focus of its advertising campaign.
(d) Lodgewood's new label appeared on their beer bottles in late 1999.

TOTAL

Detailed Solution

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1. Passage Reading 2. Verbal Logic 3. Non Verbal Logic 4. Numerical Logic

5. Data Interpretation 6. Reasoning 7. Analytical Ability 8. Basic Numeracy

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